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Digital printing machinery manufacturer KERAjet recently announced that in 2023 it will be holding open days at its facilities from 28 February to 10 March under the name SIMA (Spanish Industrial Machinery). The initiative is part of the company’s strategy to get closer to its growing national and international clientele who use its machinery.

KERAjet is a company founded in 1998 that from its beginnings has been committed to innovation as the main axis in the design of digital printing. Its headquarters are located in the Supoi Industrial Estate, on Avenida Boverot in Castellón. There, they will be waiting for the visit of all their guests.

A large turnout is expected

The company is working on all the preparations and is taking care of every detail of these open days. The company’s professionals assure that visitors will have access to the facilities, as well as to the pilot plant for tests and demonstrations. They will be guided, informative and educational visits.

SIMA’s aim is to showcase the company’s technological and inventive capacity. This Spanish firm manufactures different models of printers for ceramics, tableware and printers for textiles and other surfaces. It has managed to position its equipment thanks to its innovative high-definition and high-quality printing techniques.

Visitors will have the opportunity to see the quality and productivity of the brand’s new launches. KERAjet will showcase the latest developments and technologies in industrial decoration that it has been working on. In the test area, they will be able to see live how the equipment works and how it performs when printing on various surfaces.

Coinciding with the Cevisama 2023 trade exhibition

KERAjet’s open days will coincide in dates with the Cevisama trade exhibition, unlike the Cevisama exhibition will be located in Valencia and the SIMA event will be located at the company’s facilities in Almazora, Castellón. Cevisama, considered the most important showcase for the ceramics sector, will be held between 27 February and 3 March 2023. The organisers have announced that next year’s event will be even stronger.

Considering that the last edition of Cevisama attracted more than 92,000 visitors, this year they expect more than 100,000 visitors. KERAjet’s intention is to take advantage of the flow of visitors and drive them to its facilities.

In this way, the company’s target audience will have a more direct insight into how KERAjet works and manufactures its machinery. People will be able to see the manufacturing process from start to finish, using state-of-the-art and 100% Spanish technology. They will show visitors how they have evolved since their foundation and innovated in the digital printing market.